April 21 - 24, 2020
JW Marriott Palm Desert Resort & Spa, CA
Arizona State University: Center for Services Leadership
The CSL was created in 1985 as a response to the unique set of challenges that companies faced. While others in academia and business were focusing on products and manufacturing enterprises, the CSL pioneered the study of service within a university environment. Today, the Center is a globally recognized authority and thought leader in the science of competing strategically through the profitable use of service.