Maureen Azzato

Portfolio Director Wolrdwide Business Research

As Portfolio Director for New York City-based Worldwide Business Research (WBR), Maureen Azzato produces two events in field service – Filed Service West in the United States, and Field Service Europe. WBR produced more than 50 leading events in nearly every major industrial vertical with a heavy focus in retail, field services, manufacturing, pharmaceuticals, medical, travel, insurance, procurement, finance, and supply chain and logistics. Prior to joining WBR, Maureen spent most of her career in business-to-business media as editor and publisher of several brands, including Home Furnishings News (HFN) and Convenience Store News. She also operated her own content development, communications and marketing business for eight years. Maureen was a newspaper journalist with several daily and weekly publications in Massachusetts and New Jersey in her early career. She graduated from Boston College with a bachelor's in mass communications and journalism.

Tue, April 22: Day 1 - Deep-Dive Workshop Day - The Next Generation of Leadership: Evolving Your Style and Influence Skills to Fit the Times and New Workforce Realities

8:15 AM Welcome & Emcee Introduction

Maureen Azzato, Portfolio Director, Field Service USA

12:10 PM Best in Class Field Service Award Winners Announced

Wed, April 23: Day 2 - The Future of Service: Embracing Necessary Disruption and Accelerating Tech Adoption to Solve Real Customer Problems

7:00 AM Women in Field Service Breakfast

11:30 AM MASTERMIND TOPICAL DISCUSSION: Attracting Gen Z to the Service Trades, But How?

While TikTok and other social media platforms can help reach Gen Z, what’s the right messaging to get them to consider service as a career? What other methods are you using to attract this important cohort of the future? Part of the discussion will include Q&A with a Gen Z engineering student, Nate Dodge, who is exploring his career options.

Table 1 Facilitator - Andy Kaszyucki, Senior Director, Network & Field Operations, Northwestel

Table 2 Facilitator - George Roberts-Smith, Group CEO, MCTF

Table 3 Facilitator – Dave Hartley, VP Customer Care, Translogic, a SwissLog Healthcare company

Table 4 Facilitator - Jon Kent, Director, Field Service Transformation, USIC

5:00 PM PANEL: Hiring & Grooming 24/7/365: Deepening Your Leadership and Technician Bench

Having a deep bench of talented leaders, middle managers and technicians is crucial for delivering exceptional service and ensuring business continuity. This session will explore effective strategies for hiring, developing, and retaining top talent to support your organization's growth and success.

Panelists will discuss these topical areas:

Talent Acquisition: Identifying and attracting top-quality candidates through targeted recruitment efforts, effective job postings, and leveraging social media.
Employee Development: Implementing comprehensive training and development programs to equip your team with the skills and knowledge needed to excel.
Leadership Development: Nurturing future leaders through mentorship, coaching, and opportunities for professional growth.
Retention Strategies: Creating a positive and supportive work environment that fosters employee engagement, satisfaction, and loyalty.
Succession Planning: Developing a strategic plan to ensure a smooth transition of leadership and continuity of operations.

Thu, April 24: Day 3 - AI Advisory Lab Day - Personalization and Contextualization, and Self-Service Models to Meet Customers’ Rapidly Evolving Needs

7:30 AM FIELD SERVICE ADVISORY BOARD MEETING & BREAKFAST

9:00 AM Welcome Remarks

Check out the incredible speaker line-up to see who will be joining Maureen.

Download The Latest Agenda