Nick Cribb | Field Service Next West

Nick Cribb

Nick Cribb

President & CEO Sam Service
Nick Cribb

Wednesday, April 8, 2026

5:15 PM Track B: Panel: Navigating Field Service Integration and Customer Retention Post-M&A

Mergers and acquisitions offer tremendous growth potential, but they also pose a high risk of customer loss, operational misalignment, and internal confusion, particularly within field service. Despite good intentions, many organizations underestimate how fragile customer relationships can be during the first two years post-acquisition. Hear service leaders discuss how to proactively manage integration, align tools and processes, and deliver a seamless customer experience that reassures rather than disrupts. Panelists will discuss how to:

  • Understand why service contracts may be lost during integration and how to proactively protect those relationships to mitigate contract risk
  • Prioritize strategic customer journey mapping early to analyze overlapping customers, contracts, and service interactions to maintain customers
  • Manage change internally, getting teams on the same platforms, processes, and playbooks to present a united front to the customer
  • Lead cultural assimilation to integrate not just tools and contracts, but teams, values, and service cultures to build a stronger, more consistent service organization 

Check out the incredible speaker line-up to see who will be joining Nick.

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