Wayne Fowler

As field service organizations strive to maximize the value of their existing equipment and foster customer relationships, the concept of mining the install base is critical.

Wayne will delve into innovative technologies -- such as predictive analytics, IoT, and customer relationship management (CRM) systems -- that can provide actionable insights into customer behavior, equipment usage, and maintenance needs. He will also explore how leveraging data can reveal service trends and opportunities for upselling, cross-selling, and preventative maintenance, ultimately driving revenue growth and enhancing customer satisfaction.

By the end of this session, attendees will be equipped with the knowledge and tools to transform their install base into a strategic asset.