Field service is no longer a support function, it’s a customer experience differentiator. From navigating ongoing macro changes to launching service-focused brands and delivering uptime-focused outcomes, service leaders are tasked with reimagining what it means to deliver customer excellence. Service leaders will discuss how to build a service organization that thrives through uncertainty, keeps the customer at the core, and generates real business value. Find out how to:

• Build a strategic vision for field service that’s flexible to pivot to change
• Evolve the value proposition for field service, including monetizing service avoidance
• Provide differentiation through experience by creating value during every customer interaction
• Create a responsive and agile supply chain with risk mitigation tactics around SLAs
• Measure the impact of service to communicate the ROI story and unlock greater investment

Start your morning with an inspiring gathering that brings together women across the service community for connection, conversation, and empowerment. This breakfast fosters a supportive space to share experiences, celebrate achievements, and discuss opportunities to elevate women’s leadership and impact. Open to attendees from manufacturers and distributors only. 

What does it take to attract top field service talent today? A bold mix of employer branding, smart outreach, and authentic storytelling. Megan Schlam, VP, US Services Execution for Schneider Electric is guided by her passion for people and helped reshape the recruitment strategy by aligning budget planning with targeted outreach campaigns, amplifying employer branding, and building specialized pipelines for veterans and trade school talent. From geofencing push ads and radio spots to a standout LinkedIn campaign, “We’re Wired Differently", the company leveraged digital content, day-in-the-life videos, and global marketing partnerships to highlight its unique culture and opportunities. Hear actionable insights to help you compete for top talent, including:

• Maximizing recruitment ROI by balancing budgets and allocating spend across local and national channels for the strongest candidate pipeline
• Standing out in the market with employer branding campaigns that drive awareness and attract diverse talent
• Harnessing digital tools from geofenced ads, targeted social content and storytelling to highlight the potential of service
• Building veteran and trade school pathways that can scale