Jessica Murillo | Field Service Next West

Jessica Murillo

Jessica Murillo

COO, Technology Lifecycle Services IBM

Tuesday, April 7, 2026

11:55 AM Executive Exchange: C-Suite and Heads of Service Boardroom for Service Leadership

(Limited to 25 C-suite and Heads of Service executives from manufacturer and distributor organizations only)

Join this exclusive, closed-door boardroom designed specifically for C-suite executives and heads of service leaders driving transformation across field service, support, and customer success. This high-level networking session offers a rare opportunity to connect with peers navigating similar challenges—from scaling global service operations and managing evolving customer expectations, to leading AI-driven transformation and talent strategy in a hybrid world.

Host: Jessica Murillo, COO, Technology Lifecycle Services, IBM 

Wednesday, April 8, 2026

8:50 AM Keynote Panel: Streamlining Service: Standardize, Optimize, Automate for Greater Efficiency and Customer Impact

With ambitious goals of cost saving and revenue generation, process optimization is a ripe opportunity for service organizations to make measurable impact. From standardizing the way work is performed, to automating repetitive tasks, to reducing manual effort and inefficiencies across systems, there are plenty of opportunities to save time and enhance the customer experience. Panelists will discuss practical strategies for identifying inefficiencies, integrating technology, and more to help you get the most efficiency out of your organization, including:

  • Identifying inefficiencies in processes to determine where technology can enhance customer experience through solutions that improve service delivery
  • Standardizing processes for consistency to ensure quality and reliability
  • Leveraging technology to automatically transfer data and work orders between platforms, reducing manual intervention and potential errors
  • Maximizing the value of your existing capabilities to get more out of your team and technology investments
  • Utilizing analytics and feedback to identify and address process inefficiencies 

Check out the incredible speaker line-up to see who will be joining Jessica.

Download The Latest Agenda